Jazmine Batista
Menu
  • Home
  • About
  • Blog
  • Contact
Menu

The Content Marketing Strategy Process for a Brand

Posted on June 25, 2020 by jazminebatista
Read more

How Customer Experience affects Brand Marketing?

Posted on June 7, 2020 by jazminebatista

   Customer experience is the interactions a consumer has with any company. It’s the cycle of the consumer, tracking all the touchpoints they go through. It shows where the consumer starts to build loyalty, advocacy, look for competing companies, and when they start to feel the brand is delivering a poor experience. It shows brands…

Read more

Reasons Why Brands Should Increase their Customer Retention

Posted on June 7, 2020 by jazminebatista

    Customer retention is the method of interacting with exiting consumers to try and convince them to continue purchasing products and services from a brand. The best element of customer retention is allowing the brand build long lasting relationships with their consumers, so that they become loyal to the company overall. These consumers can even…

Read more

Why Guerrilla Marketing is Essential to Businesses?

Posted on May 27, 2020 by jazminebatista

Guerrilla marketing is a strategy used by brands to promote their products and services in unique and surprising interactions. Companies have to use the tactics and factors they know about their target audience and think of ways on how they can interact with them using a space that can either be digital or online, to…

Read more

Why Channel Marketing is Essential for Brands

Posted on May 24, 2020 by jazminebatista

    Channel marketing, otherwise known as Omnichannel marketing is about having a customer continue their shopping experience with a particular brand throughout several different platforms. Channel marketing is meant to create and evolve the relationship between a consumer and the brand. This allows consumers to reach out to the company in whichever channel they would…

Read more

A KPIs Role in a Marketing Strategy

Posted on May 18, 2020 by jazminebatista

KPI, which stands for key performance indicators, is one of the most essential factors when creating a marketing strategy. One of the biggest accomplishments when it comes to digital marketing over traditional marketing is a brand being able to measure all of the tactics that are performed via the web. Most KPI’s help brands know…

Read more

The Essential Factors Learned in Consumer Behavior

Posted on May 5, 2020 by jazminebatista

   Consumer behavior was an essential course with extremely valuable lessons that I will carry throughout my entire marketing career. This class showed how fundamental some marketing principles are to brands and to increase their market shares, such as market segmentation, consumer perception, consumer attitudes, and the theory of planned behavior. These elements provide key…

Read more

The Importance of Creating A Content Plan using the Buyer Journey

Posted on May 2, 2020 by jazminebatista

   As competition within the marketing industry continues to grow for online customers, content marketing is more important than ever before for any brand. Many companies are still failing to engage with their potential customers at the appropriate times in the sales cycle. To gain a competitive advantage, brands need to develop a content plan…

Read more

The Importance of ROI for Marketers

Posted on May 1, 2020 by jazminebatista

     Social media is becoming an essential factor of digital marketing; it’s becoming increasingly important to allocate more than a brand’s budget but into developing social media strategies, while demonstrating the brand’s ROI (return on investment). The social media marketing environment is becoming more and more competitive as technology develops. As companies are looking for…

Read more

Theory of Planned Behavior Process

Posted on April 25, 2020 by jazminebatista

   The theory of planned behavior is a method used to predict and have a better understanding of behaviors. It lets brands know behaviors that are easily determined under certain situations and circumstances, and intentions that can be perceived as behavioral control. The intentions are controlled by three essential factors in the theory of planned…

Read more
  • 1
  • 2
  • 3
  • 4
  • …
  • 7
  • Next

Recent Posts

  • The Content Marketing Strategy Process for a Brand
  • How Customer Experience affects Brand Marketing?
  • Reasons Why Brands Should Increase their Customer Retention
  • Why Guerrilla Marketing is Essential to Businesses?
  • Why Channel Marketing is Essential for Brands

Recent Comments

    Archives

    • June 2020
    • May 2020
    • April 2020
    • March 2020
    • February 2020
    • January 2020
    • December 2019
    • November 2019
    • October 2019
    • September 2019

    Categories

    • Uncategorized

    Meta

    • Log in
    • Entries feed
    • Comments feed
    • WordPress.org
    © 2021 Jazmine Batista | Powered by Minimalist Blog WordPress Theme